5 Things That Count as Big Data That You Might Not Know
Big Data continued to be a hot topic throughout 2015. And while most of us hear about it, we don’t always think it affects us personally – rather, we just think about Big Data as another version of analytics for our business to pull insights and drive business trends and increased sales. While this is true, Big Data is not just a corporate or enterprise thing. It has worked itself into our personal lives as well. All Big Data means is large volumes of data generated from traditional and digital sources. Today, this information comes from the applications we use every day, whether for work or personal use. This includes everything from web history, emails and documents, home banking and photo-sharing sites to transactions, contracts and CRM systems.
But wait, there’s more. Below are five things that count as Big Data that you might not know:
- Photos: Yup, these digital memories count as Big Data. Think about it – you take a photo on your smart phone, then you add it to your Dropbox so you can share it with your friend, and then you post it to Instagram, Facebook and Snapchat. Boom – four new places across your applications that one little photo has crossed and is taking up space.
- Gchat/Skype/Instant Messengers: Whether you are skype chatting someone at work in a different office to collaborate on a project or making plans with a friend over gchat on where you want to go to dinner, these conversations generate information that is considered data. All conversations are stored in a database and take up megabytes of your storage.
- Retail Transactions: When you buy something, you don’t think much beyond the parameters of sale price, how you paid for it, when you receive it, etc. But don’t be fooled, there is more to the instant gratification of buying something – you are creating data that falls into that Big Data category. When you purchase something via a credit card, your information goes into a database, adding to the continually expanding Big Data pool of the retailer. The next time you browse the site, you will receive information on items that match or are similar styles to what you purchased, based on the data collected.
- Emails: Whether you are sending your mom a birthday e-card or sending a message to your entire work team, emails are considered one of the most basic forms of Big Data. We send anywhere from 10-100 emails every day in our personal and corporate life, with most people having multiple email accounts to separate the two. Just think how much Big Data you generate a week by simply pressing “send.”
- Twitter & Social Media Posts: That’s right, your 120-word tweet may seem small, but it’s big in actuality as part of that tricky Big Data pool. While posting an update on your life on Twitter, Instagram, Facebook, etc. may not seem like important information sometimes, your social media posts are generating stored content as they cross the channel and are considered data produced within your daily life.
There you have it. While these items are things we do on a daily basis and often don’t even think about, this information all falls under the Big Data category. All of these generate content that is then stored in your database and contribute to your never ending and continually growing pool of data in both your personal and professional life.